Umbrella and welly sales surge on wet weather - Telegraph

Welly Warehouse was featured in the Daily Telegraph today as the story broke that welly sales are on the rise earlier this year due to the wet weather.
It's certainly true! Here a Welly Warehouse we have been extremely busy as demand for wellies has been immense!

Here's what the Daily Telegraph had to say,

Umbrella and Welly sales surge on wet weather

Met Office data show that rainfall for June and July was 13pc above average Photo: Reuters

By Josephine Moulds

Marks & Spencer says sales of brollies doubled in June and July, compared with last summer.

Sales of Wellington boots, which usually only pick up in October, are also doing well.

Online retailer Welly Warehouse has had to employ more staff to manage the early surge in demand, while M&S said sales of wellies and ladies' knee-high boots almost doubled on last year.

By comparison, total sales across M&S, excluding VAT, inched up by just 3.2pc in the thirteen weeks to July 2.

The British Retail Consortium (BRC) said last week that its figures show the value of sales across the UK modestly higher in July, but that did not represent any growth in volume of sales.

Stephen Robertson, BRC director-general, said: "All the growth in sales values came from inflation and January's increase in VAT; people are actually buying fewer goods than a year ago."